Entering the Conversation

No topic is that original, or deals solely with original information, so there are bound to be opinions of others on each and every topic.  The term 'entering the conversation' is used because there are already many views on your topic and different articles and works written about it and you are just adding to that.  In order to be effective in writing you need to check to see how your views align with those other views in the same 'conversation'.  It is helpful to do research on your own topic and others views on it in order to effectively find what works and what doesn't.